Top 5 Email Marketing Trends in 2017

If you are a marketer, you know email automation is essential. With 4.3 BILLION email addresses in the world, it is career suicide not to target prospects through their inbox. Think email marketing is a dying approach? Think people just delete all those emails? Think again. Close to 90% of all emails are delivered to [...]

9 Most Important SEO Tools

In this competitive online arena, digital marketers are encouraged to use all the tools that are at their disposal to fight the competition and get their name out there. The list of SEO tools is an endless one, however, we have managed to collect the cream of the crop and provide information on how to [...]

5 Tips to Create Effective YouTube Bumper Ads

There is so much you can tell your audience in just six seconds and this is why bumper ads are becoming the “in thing” among the best brands. With more and more short and interesting videos flooding YouTube, you cannot depend upon a 30-seconds advertisement to create impact. You need to think differently and out [...]

How Google Adwords Works – An Infographic

Google Adwords is Google's paid advertising platform, where an advertiser pays Google to showcase their ads. The ad platform is a bidding model where the advertiser bids for certain keywords and pays once the user clicks on the ad. Google makes money from the advertiser once the user clicks on the ads. Google adwords is [...]

5 mistakes to avoid on the contact page

The Contact Page is one of the most critical pages of your blog or website - Well, no one can get in touch with you if the contact page does not exist or has errors. This can results in no business leads or less business leads and revenues for your blog. Below are 5 of [...]

8 Must-have Skills for an SEO Expert to Be Successful

You might have a great looking website, but what is the use, if it does not attract the right audience. Getting traffic is easy but getting the right audience to read your content is difficult and can impact your online business. You need to get more "bookers" than "lookers" on your site. Which mean you [...]

Instagram, the social networking app that was created for sharing the videos & photos from a smartphone, is the trendy thing among all cool kids. Like Facebook & Twitter, Instagram also offers a profile & news feed. A study conducted in 2016 stated that the average number of photos shared each day on this Instagram [...]

Videos have become an important marketing tool to grab people’s attention. It has been found that in 2017, video marketing would be responsible for 69% of all consumer traffic. Hence, it is highly recommended to focus on your video marketing campaign diligently. If you are new to video marketing, here are some tips that could [...]

Getting your kids images erased accidentally from your laptop or mobile device is every parents nightmare, or imagine all your data on the hard disk getting wiped out accidentally, it can happen when you say yes to delete all files while trying to delete a few files. It’s the most depressing feeling trust me, I’ve [...]

PPC or Pay Per Click advertising is one of the fastest way to get traffic to your blog, and quality traffic. If the campaigns are configured correctly based on the audience profile, it can also get targeted traffic to your site. But all this comes with a cost, each time a web user clicks on [...]