Web Marketing

The effectiveness of a strong inbound marketing strategy has been emphasized over and over again in the past. However, inbound marketing certainly deserves all the excitement and experts believe that 2017 will be another year of evolution for the various facets of inbound marketing. Read on to find out the top challenges and areas of [...]

Leadpath – Your Path to Website Profitability

A great looking website with super graphics and design is no good if it does not have the business potential and a path to profitability. While you can be happy with the aesthetics of the website, you’ll not be happy with the money that the website makes. In most cases great looking websites don’t focus [...]

The future of marketing is moving towards conversational marketing. According to studies, messaging apps have surpassed social networks in popularity and usage with WhatsApp and Facebook Messenger leading the pack with more than 900 million users each. Efforts are on to turn regular marketing into a conversation with the consumers. Thanks to advances in machine [...]

Choosing a merchant service provider is not an easy task, while there are lot of merchant providers in the market – Finalizing the one for your small business can be a daunting task. Below are 6 must ask questions that you must ask yourself before selecting a Merchant service provider – 1) 24 hour customer [...]

How to shorten URL links and track them with Taveo

URLs structuring is one of the key aspect of SEO, shorter and relevant URLs get the maximum attention of search engines. While URL structuring is important from an SEO perspective, URL shorteners are important from a viability and visibility perspective. Let me explain why I am a big advocate of using URL shorteners With the [...]

Online world has become so cluttered with content and information that sometimes it may seems very challenging to deal with everything at once. In this day and age every small business owner knows that it’s paramount to have a strong online presentation but when you are on a tight budget it’s hard to decide what [...]

PubHTML5 is one of the leading digital publishing solutions for interactive magazines, books, catalogs and brochures - now that's the boring definition of a publishing solution platform. "Creating Flip Books is the new definition of the platform :) PubHTML5 is a super way to create you own flipbook online and host it on your blog [...]

How often have you experienced a website that is not responsive on mobile or on a tablet ? Majority of the website today fail to test their design and site architecture on being responsive across devices resulting in a poor experience for the end user. make tweaks in the code and design to ensure appropriate [...]

Google Shuts Picasa, focuses on Google Photos

What was Google's array into fighting Facebook's photo sharing ability will soon be shut. This isn't good news if you loved Picasa and spent a lot of time uploading your photos. Google plans to shut Picasa and continue having the photo storage option under Google Photos. On the all your photos and videos will already [...]

7 Ways to Simplify E-commerce Checkout Process

Visualize entering a busy grocery shop. Even though it has high traffic, you find empty carts scattered around the store section as well as checkout lanes. For several internet businesses, this instance demonstrates well the problem countless online stores end up in. Here are the 7 useful tips to simplify check out process: Minimize Web [...]