This is a Guest post from Jerry Low of Web Hosting Secrets Revealed
It’s common to see bloggers face tough time selecting the right blogging platform. Some might suggest hosting blog on its own domain and hosting is the best; while some might prefer hosting free on blogging platform like WordPress and Blogger.
Believe it or not, there are more than hundred of solid reasons why you should, or should not, host your blog on its own hosting account. Fact is there are both pros and cons for the options and what’s right for your blog might not be suitable for the others. What I’m going to do here is to compare both given options and (hopefully) help undecided bloggers to pick an appropriate hosting method.
Free blogging platform
So what’s a free blogging platform?
A free blogging platform simply means a website that offers free blogging tools and hosting services for their users. Blog created in such platform normally owns a third level domain name, something like myblog.wordpress.com. WordPress and Blogspot are currently the two big names in the industry.
Why host blog on a free blogging platform?
There are several key advantages for a WordPress blog (or Blogspot or TypePad or any other free platform) when compare with those with its own hosting/domain. First of all, blogs hosted on these blogging platforms are totally free of charge. Bloggers do not need to worry about bandwidth cost or MySQL storage limitation as these are given free by the platform.
Also, free blogging platform generally provides tools that are simple to use and easy to maintain. There is no web hosting server to be maintained and you don’t need to be troubled by much back end maintenance tasks.
Successful example of blogs on a free platform
We are not lack of successful blogs (that hosted free on these platforms) that get thousands (if not millions) of readers and fans. These blogs often appear as the irreplaceable authority in certain industry and here are some of the examples
- MoBlogsMoProblems.blogspot.com (The Viral Garden),
- MarketingGreen.wordpress.com and TPZzoo.wordpress.com.
Blog hosting: Free vs Paid
You might ask: “If free blogging platform is so good, why take the hassles to host blog on its own hosting and domain?” Well the simple answer is that free blogging platforms are not perfect. There are various limitations in marketing, branding, and functions when a blog is hosted free on Blogspot or WordPress. A blog with its own domain name and hosting, on the other hand, is much flexible when it comes to branding and designs.
Generally speaking, marketing a free blog is tough. The long and ugly URL makes a blog address hard to remember; plus free blog projects the image of ‘part-timer’ or ‘amateur’. It is more difficulty to get other webmasters to treat your blog seriously when it comes to web partnership or joint venture. Blogs hosted free also have limitation in web functions and designs as use of cgi-bin and .htaccess are prohibited.
Which blogging options you should go for?
Back to our question, there’s no one-fit-for-all answer for the situation. If you are blogging just for knowledge/interest sharing and do not wish to spend much time/money; then a free blog on WordPress or Blogspot is right for you.
On the other hand, a blog with its own domain and hosting is good for those who wish to profit from their blogs. A blog on its own domain/hosting is simply better in term of profitability. More over, with hosting services getting cheaper and cheaper nowadays (cheapest web hosting cost less than $5 a month – read my web hosting reviews), I see no reason why anyone with a little extra cash and time should not blog with its own hosting and domain name.